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From promotion, to e-mail marketing, to building your brand, you can reach customers like you've never reached them before over the Internet.
Overview
Customer Loyalty - Increase customer awareness and loyalty with an Internet presence.
Internet Marketing - Discover the benefits of marketing online.
What is e-marketing? - Much more than just communication, e-marketing means all the things you can do online to find, attract, win and keep customers.
Get Noticed by Search Engines - Make sure your site is found on the Internet.
Online Marketing Options - Learn strategies for marketing and advertising online.
Promote Your Web Site - Get noticed on the Internet with these surefire strategies.
Strategies
Online 101: Marketing Your Web Site - Banner ads click with small businesses in the search for customers.
The New Market Research - Find new ways to determine what customers really want.
The Incredible Shrinking Web Site - New online stores are proving that good things come in small packages.
Windows of Opportunity - Turbo charge your Web site with these 18 tools.
Will They Bite - Use Web-based focus groups to help market your new products.
Go Sell It on the Mountain - This company hatched a bold plan to transform its Web site's popularity into profits.
Success Stories
Pens and Tellers - A vendor of automatic-teller supplies becomes a profitable online publisher with its Web magazine.
Standard Bearer - A transmission expert goes local with his Web site to build business.
Adventure Capital - A travel-apparel site evokes wanderlust and a lust for its beautifully merchandised products.
The Heat is Online - A heating guru wins local customers and admirers by waxing eloquent on his art and craft.
Office Sweet - A furniture company transforms customer service, breaks into new markets, and increases sales leads.
Where the Web Meets the Mailroom - A shipping and mailing company saw opportunity on the Internet and jumped at it before its competitors.
Success, One Customer at a Time - A car-wash operator develops lasting relationships with customers using a computer database.
How to Make Great Music - An entertainment company parlays its valuable offline assets into profitable Web services.
Turning Knowledge into Power - An IT training firm moves its business model to the Internet and discovers huge cost savings.
At Home on the Net - A real estate brokerage firm makes the labor-intensive process of buying a home easier on the Internet.
Solutions
Basics of E-business Seminar - Begin your e-commerce initiative with an overview of how to buy and sell on the Internet. Explore the different kinds of electronic commerce, how to make your own commerce-enabled site a success and how to set-up a "virtual storefront."
Web Marketing Seminar - This course we will show you how to use the Internet as a effective marketing tool and how to build a web marketing plan and strategy.
Internet SolutionFinder tool - Determine the optimal Internet business solution for your company.
Cisco Resource Network - Discover how Cisco and its alliance partners can help you manage client/supplier relations.
Cisco Benchmarking Tool - Compare your company's technology adoption against other companies.
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